Gaurav Achpalea is a communications professional who possesses a strong creative and digital skill set, with a keen interest in driving digital growth. He has acquired a Master's degree in Media and Communications from the University of Wollongong Australia (Dubai Campus) and is a Google certified Digital Marketer. With a diverse professional background, Gaurav has honed his content production and digital marketing abilities, allowing him to make valuable contributions to his profession. He is skilled in creating influential content strategies, managing campaigns, and optimising them. His strengths include leading digital marketing initiatives to create effective landing pages, push notifications, and e-mails; alongside spearheading cross-platform content production efforts such as SEO-optimised website content, blogs, social media posts, videos, and podcasts.
Latest posts by Gaurav Achpalea (see all)
- 7 Ways to Embrace the Digital Nomad Lifestyle - February 2, 2024
- Tying the Knot and Changing Coasts: A Life Update - January 9, 2024
- How to develop digital content that generates leads for your business in Dubai? - March 24, 2023
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What is Bored at home book reviews?
Bored at home book reviews is a series that I felt compelled to release, keeping in mind the current market situation that has badly hit businesses and jobs across the globe. While you search for the next best opportunity, one way to keep yourself productively occupied is by indulging in reading good books. Hence, I decided to share reviews of a few books from my personal library.
Who knows how one good book recommendation could change your life in testing times, right?
As a part of this series, I have decided to limit the reviews to only the books that I like. I am not here to be a book critic, on the contrary, I am here to be that one person you would look up to for suggesting your next read!
- Book name and author:
Book name – Never Split the Difference: Negotiating as if Your Life Depended on It.
Author – Chris Voss with Tahl Raz. - What is it about?
This book provides information to help sharpen your emotional intelligence and intuition when in a situation that requires negotiation skills. Reading it should give you an edge over others who know nothing about negotiating well.
It does so by providing insights on approaches that worked in real life high-stake negotiations.
The author, Chris Voss, is one of the top practitioners and professors of negotiating skills around the world. He has worked for the FBI for 24 years and is the founder and principal of The Black Swan Group, a consulting firm that bestows training for and guides many ‘Fortune 500 companies’ through complex negotiations. Voss has also taught negotiation at highly distinguished business schools like Harvard University and MIT’s Sloan School of Management among many others.
In this book you learn things like:
Effective principles of negotiation that might initially seem counterintuitive to many. However, these are proven tactics and strategies that have worked for the author in many real-life situations. Getting a grip of these can help you become more persuasive in both your professional and personal life.
As a quick insight, the book mentions there are mainly 3 types of negotiators: Assertive (aggressive), Accommodator (relationship-oriented) and Analyst (conflict avoidant). - Who is it for?
If you are in a job, you have to negotiate for a higher salary. From house rent to vehicle purchase, there as so many places where good negotiation skills can come to your rescue. From something as trivial as finalising your next holiday destination with your partner to something as important as your next big investment, negotiation skills are required at so many places. - My favourite quote:
Conflict brings out truth, creativity, and resolution.